Ford is introducing an AI assistant initially through its smartphone app in 2026, with plans for vehicle integration by 2027. This assistant, hosted by Google Cloud and utilizing off-the-shelf LLMs, will provide detailed vehicle-specific information and answer both high-level and granular questions. Additionally, Ford is developing a next-generation BlueCruise driver assistance system, which is 30% cheaper to produce and aims to enable eyes-off driving by 2028. The new system will debut on Ford's upcoming EV platform, promising enhanced autonomy similar to Tesla's offerings. This matters because it highlights Ford's strategic advancements in AI and autonomous driving technology, positioning it competitively in the evolving automotive industry.
