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Microsoft Adds Buy Buttons to Copilot
Read Full Article: Microsoft Adds Buy Buttons to Copilot
Microsoft is enhancing its Copilot AI chatbot by integrating a feature that allows users to make purchases directly during their interactions. This new functionality enables users to receive product recommendations and complete transactions without leaving the app, streamlining the shopping experience. By partnering with select retailers like Urban Outfitters and payment platforms such as PayPal and Stripe, Microsoft is following a trend where AI-powered agents facilitate shopping on behalf of customers. This development highlights a shift towards more seamless and integrated online shopping experiences, which could significantly impact consumer behavior and e-commerce dynamics.
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